To be a successful loan originator today is tough. You’ve got like, 42 hours worth of work you have to cram into a 12 hour day! The problem is, there’s a shift coming where the refinance side of your pipeline is going to start to dwindle. This probably sounds terrific to most LO’s right now I know! But the problem is where it will leave you if you’re not firing on all cylinders the purchase side of things. For those of you who are going strong on both refinances and purchases, what’s your approach? How are you pulling it off?
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