This news came out four days ago, and is likely more hype than reality. The section on Amazon is for referrals for home services in general. It is likely that someone managing this program just populated this section using a long list of home services business codes. It was just a placeholder for another service (real estate).
It’s a big stretch to suggest that Amazon would get into the real estate game. Likely they want a referral fee like they do for other home services, and they probably just realized that they can not monetize this without being an advertising platform (like Zillow). A referral fee would require them being a brokerage.
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This news came out four days ago, and is likely more hype than reality. The section on Amazon is for referrals for home services in general. It is likely that someone managing this program just populated this section using a long list of home services business codes. It was just a placeholder for another service (real estate).
It’s a big stretch to suggest that Amazon would get into the real estate game. Likely they want a referral fee like they do for other home services, and they probably just realized that they can not monetize this without being an advertising platform (like Zillow). A referral fee would require them being a brokerage.
This reminds me of Sears that used to sell house kits.